Sunday, 15 August 2010

Boiling the Ocean: Building a mobile telephony business

Building a mobile telephony business from scratch in an industry 30 times our size, using VoIP and WiFi

Boiling The Ocean
View more presentations from justin spratt.

Boiling the ocean is an idiomatic phrase that can have a few related meanings. One is that it is obviously impossible to boil the ocean. Where would you start? Thus boiling the ocean can refer to an impossible task — something so complicated it’s hard to know where to begin.

Another definition of the boiling the ocean is used in business and tends to relate to projects that are hugely complex, perhaps overly so.

Here is some graphical note taking from the talented Talya Goldberg:

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